Our Leadership
Zinrelo is led by a highly experienced management team with decades of experience providing groundbreaking solutions for leading brands and marketing professionals around the world. Key executives at Zinrelo are serial entrepreneurs with several successful startups that they have taken to exits. The management team includes pioneers in single sign-on and online wallet technologies with deep expertise in marketing, social media, file handling, data security, online retail, strategy, productization, execution, sales and business process setup.
Our Leadership Team
Kaustubh Phanse
Chief Product Officer
Kaustubh Phanse
Kaustubh manages the engineering, product management, analytics, integration and documentation functions at Zinrelo. He brings over 20 years of cross-functional experience, including 12 years in product and design leadership. He has built and led teams across tech R&D, software engineering, UI/UX design, product management, and marketing. He is passionate about designing remarkable products that deliver a long-lasting user experience and building a collaborative work culture based on trust, ownership, accountability, and a sense of purpose.
Prior to joining Zinrelo, Kaustubh served most recently as the GM and Head for Chowbotics/DoorDash India, and before that, as the Director of Engineering, Ops, and Design at Arista Networks and as the VP of Product and Design at Mojo Networks. He received his M.S. and Ph.D. in Electrical Engineering from Virginia Tech, USA, and B.E. in Electronics & Telecommunication from the University of Mumbai.
Kaustubh is an avid traveler, a health and fitness enthusiast, and a foodie.
Max Savransky
Head of Loyalty Strategy
Max Savransky
Max Savransky is the Head of Loyalty Strategy at Zinrelo and a customer loyalty leader with 16 years of experience spanning client side and consulting environments. The main focus areas over his career have been the design (and redesign), implementation and end-to-end operation of loyalty programs. Max has consulted on over 40 B2B and B2C projects for brands including McDonald’s, Schneider Electric, Australian Venue Co, Origin Energy Rest Superannuation and Loyalty New Zealand (Flybuys) as part of his role at Loyalty & Reward Co. Previously, Max worked at Mastercard Loyalty, HOYTS and Next Story Group, developing and delivering on data driven loyalty strategies.
Max is the co-author of Loyalty Programs The Complete Guide (editions 1 and 2), the definitive book on loyalty for industry professionals worldwide. Max is highly passionate about crafting great customer experiences by delivering personalisation, relevancy and value.
Dibyo Ghosh
VP & Global Head of Enterprise Solutions
Dibyo Ghosh
Dibyo manages the sales function at Zinrelo. He has over 18 years of experience in Sales, Go-To-Market, Account Management and Solutioning. His professional career spans across multiple geographies and industry verticals; and over a wide gamut of technology, ranging from emerging tech like IoT and AI/ML to such traditional areas as technology outsourcing and SaaS based products.
Prior to working in Zinrelo, Dibyo has served in companies such as Wipro, Tata Consultancy Services and Cognizant; and has completed his MBA from Loyola College.
Dibyo is a music aficionado and an avid cook.
Sylvina Roy
Head of Customer Success
Sylvina Roy
Sylvina manages the customer success function at Zinrelo. She brings over 10 years of experience purely within the customer success domain, working with SaaS companies. She started her career in the market research industry, working with brands like Lufthansa, BMW, Wells Fargo, and Thales to name a few. Acing the customer success role, she took on a leadership function very early in her career, trying her best to be an inspiration for the women in CS.
Sylvina completed her Engineering in IT from the Don Bosco Institute of Technology and an MBA from IIM Calcutta. She is exceptionally skilled in Client Relationship Management, Team handling, and Strategy.
She is an advocate of “Work-Life Balance” and therefore works towards organizing team hangouts and activities.
Aditya Chakravarthi
Head of Global Marketing
Aditya Chakravarthi
Aditya is the Head of Global Marketing at Zinrelo, a seasoned marketing leader with over 18 years of B2B marketing experience, primarily focusing on introducing new products and services across North America. Throughout his career, Aditya has managed cross-functional global marketing teams, significantly contributing to merger and acquisition initiatives and maintaining brand value across different geographies. His strategic collaboration with CEOs has been critical in understanding the elements required for organizational success.
Aditya has played a pivotal role in launching numerous products and services, drawing on his vast experience to drive market penetration and brand loyalty. He is an alumnus of the Executive Management Program at IIM-C, where he earned an Excellent grade, and he holds a distinction in his MBA. Additionally, Aditya is a visiting faculty at leading MBA colleges in Mumbai and a member of the All India Marketing Association. His expertise in online, digital, and traditional marketing is well-recognized, with several of his papers published in prominent MBA magazines and websites.
Lalit Gosavi
VP of Strategic Alliances
Lalit Gosavi
Lalit manages the strategic alliances function at Zinrelo. He has over 23 years of experience and has proven success in the enterprise solutions arena, he has rich experience with partnerships, sales and marketing leadership roles for delivering solutions through a participative team-building approach. He has successfully led transformational initiatives in Insurance, Banking and Manufacturing domains in his previous roles at Syntel, Virsta I Technology and Nucleus Software.
He had a brief stint as an Entrepreneur and Co-founded CBridge Info Solutions focussing on IT consulting & enterprise grade custom application development. Lalit holds a Bachelor’s degree in Mechanical Engineering and MBA Marketing from Pune University.
Lalit loves to play tennis, badminton and is an avid biker.
Neeta Bhatawdekar
Finance Controller
Neeta Bhatawdekar
Neeta manages the finance function at Zinrelo. She brings over 23 years of experience working with various Startups in the US and India. Neeta has been working with Zinrelo for the past 8 years. Prior to working with Zinrelo, she was working as Controller Finance at Ingot Systems.
Neeta holds a Master’s and Bachelor’s in Commerce from Pune University. She has also passed California CPA.
Neeta is a Yoga enthusiast. She loves to dance and travel. She has also been instrumental in arranging various programs for Special Children and their parents.
Rohit Barve
Senior Product Manager
Rohit Barve
Rohit manages the product management and data sciences function at Zinrelo. He has extensive experience in the field of loyalty. He has worked for 10 years in the loyalty space across a range of functions including customer success, data analytics and product development. He is a strong advocate of a data first approach to measure and optimize loyalty programs.
Rohit’s journey with loyalty programs started with Zinrelo after his MBA in marketing. Following his passion for analytics, Rohit completed a PGDM course in business analytics. He uses these learnings in his role as a senior product manager. He believes that to build sustainable products for customer loyalty, analytics should be an integral part of the product.
Rohit is a keen sportsman. He has participated in several state level competitions during his college days and is always up for a weekend game of football or basketball or badminton.
Yahya Poonawala
Engineering Manager
Yahya Poonawala
Yahya Poonawala is an Engineering Manager at Zinrelo with a strong background in leading successful engineering projects. He has a total of 11 years of experience in the industry, starting off as a Software Developer and subsequently moving towards a management role. With a passion for problem-solving and a commitment to fostering teamwork, Yahya strives to deliver exceptional results with every team he is in charge of. He has been an integral part of the Zinrelo team since its inception, making him one of the pioneering members.
Prior to joining Zinrelo, Yahya was employed at ThoughtWorks where he dabbled in a range of technologies related to development and Devops. He is a graduate from PICT, Pune.
He likes reading, writing and is also passionate about teaching and finds opportunities where he can spread the finite knowledge that he possesses.
Bikash Gupta
Principal Architect
Bikash Gupta
Bikash is a Principal Architect at Zinrelo. He is a highly skilled software development expert with extensive industry knowledge in architecture, design, and development, accumulated over a period of 12 years. Bikash’s primary focus is on crafting software products of exceptional quality that not only meet customer expectations but also provide tangible value to businesses. With a collaborative mindset, Bikash has effectively collaborated with diverse teams and stakeholders, fostering strong relationships to create and deliver outstanding software solutions.
Before joining Zinrelo, Bikash co-founded KoinKnight, a cryptocurrency arbitrage website. He has worked with prominent organizations such as Infosys, Houzify, and engage4more, gaining valuable experience in full stack development and constructing scalable and seamless products. Bikash completed his graduation in Computer Science from NIT Rourkela.
Bikash values spending quality time with his family and friends and enjoys playing Cricket, Football, Badminton, and Chess.
Arti Shrivastava
Engineering Lead
Arti Shrivastava
Arti is a Principal Engineer at Zinrelo. Arti is a highly experienced software development professional with over 12 years of industry expertise and brings a wealth of knowledge and technical prowess to her role. Arti has been an integral part of the Zinrelo team since its inception, making her one of the pioneering members.
Arti’s passion lies in creating high-quality software products that not only meet customer expectations but also deliver tangible value to businesses. Her ability to translate complex business requirements into practical technical solutions has been key to the success of various projects.
Prior to joining Zinrelo, Arti gained valuable experience at renowned companies such as eGain Communications and TechMahindra. She is a graduate from NIT Bhopal.
She enjoys exploring new places, spending time with family and finds joy in reading books to her baby daughter.
Mihir Barve
Associate Director of Marketing
Mihir Barve
Mihir Barve is a senior marketing manager at Zinrelo. He has over 12 years of experience working in different facets of marketing. Mihir has a passion for building brands. Here at Zinrelo, Mihir is responsible for the lead generation and branding activities while supporting other critical functions.
Mihir has led marketing teams in a couple of organizations most notably in Volkswagen India before he joined Zinrelo. After earning a degree in mechanical engineering, Mihir completed his post-graduation in Business Administration from XLRI Jamshedpur.
Mihir is an athlete at heart and has completed a few marathons and Ironman 140.6 races. As an ardent birdwatcher and a wildlife enthusiast, Mihir loves to spend time in nature and strives to make a positive impact for wildlife conservation.
Priyanka Jadhav
Senior Manager-H.R. and Admin
Priyanka Jadhav
Priyanka manages the Human Resources function at Zinrelo. She has 12 years of experience in HR, with a focus on talent management. In her prior roles, she served as a business partner and excelled in establishing teams across various locations. Priyanka is adept at overseeing the complete employee lifecycle and building high-performing teams to bolster and expand businesses through strategic initiatives. Before joining Zinrelo, she contributed significantly to Anchanto, where her responsibilities included talent management, collaboration across teams, and fostering a positive work environment.
She holds an MBA from Pune University and is a certified HR Business Partner.
Beyond her professional endeavors, she enjoys reading and experimenting with her culinary skills.
Sagar Sadhwani
Manager-H.R. and Admin
Sagar Sadhwani
Sagar manages HR and Admin at Zinrelo. He comes with over a decade of experience in Human Resources and Talent Acquisition. Having an agnostic approach, he has served industries like IT, Telecommunications, FinTech, Loyalty and E-Commerce. He has worked with renowned brands like Randstad, Kelly and Manpower and served clients like Ericsson India, Bristlecone and Principal Global and Solitaire to name a few.
Sagar completed his Bachelor of Commerce from Mumbai University.
In his free time, he likes bike riding and is a movie buff. In his college days he led the cultural team and has hosted numerous events in his student as well as professional life.
Our Advisors
We are fortunate to have these advisors who bring a depth of experience and breadth of knowledge.
Jai Rawat
Founder & Chief Executive Officer
Jai Rawat
Jai is the founder and CEO at Zinrelo. He is a successful serial entrepreneur with over 30 years of industry experience and 19 technology patents. He is also a member of the Forbes Business Council, an Advisory Board Member for Women in Leadership at UC Santa Barbara, board member of IIT Kanpur Foundation (his alma mater) and angel investor and board member for several startups.
Jai holds a B.Tech in Computer Science from the Indian Institute of Technology (IIT) Kanpur, India and an M.S. in Computer Science from Iowa State University.
Jai has received several awards and accolades for both business leadership and technical prowess and is a frequent speaker at conferences.
Jai is also an avid outdoors person and has hiked to places like the Everest Base Camp, Mount Kilimanjaro, John Muir Trail and more. He has also run several ultramarathons.
Samir Palnitkar
Chief Operating Officer
Samir Palnitkar
Samir manages internal company operations at Zinrelo. A serial entrepreneur, Samir Palnitkar brings 31 years of experience in marketing, sales, management, technology and operations. Samir has founded four successful startups and Zinrelo is his fifth startup.
Samir holds a B.Tech in Electrical Engineering from the Indian Institute of Technology (IIT), Kanpur, India, an M.S. in Electrical Engineering from the University of Washington, Seattle and an M.B.A. from San Jose State University.
Samir is the holder of four U.S. patents. Samir has authored two authoritative books on chip design and published several technical papers.
Samir loves traveling and adventure. In 2018, he bicycled from San Francisco to Los Angeles. He hiked the John Muir Trail, Mount Kilimanjaro, Everest Base Camp and more. He and his family have traveled for leisure to over 80 countries.
Vish Mishra
Venture Capitalist | Board Director | Advisor
Vish Mishra
Vish Mishra is a Silicon Valley veteran for 45 years, He is a venture capitalist with Clearstone Venture Partners since 2002 with his 30 years of leadership and executive management experience in the technology industry including software, internet , networking, telecommunications and healthcare. Clearstone has $700M in invested capital with 100 investments and 30 exits via IPOs and acquisitions worth more than $10B. Notable portfolio companies are PayPal (Elon Musk and Peter Thiel) , BillDesk (India), SupplyFrame( Siemens) and Composite ( Cisco). He sits or has sat on boards of several prominent companies in Silicon Valley.
Engle Saez
CEO | COO | CMO | Private Equity/VC CEO Director | Middle-market | Start-ups | Turnarounds
Engle Saez
President and Chief eCommerce Officer at Ashford.com; Exec. VP and CMO, FundersClub Inc.; SVP Marketing, Starbucks Coffee Company; SVP and CMO, Eddie Bauer Inc.; CMO, Blue Nile Engle Saez is President and Chief eCommerce Officer at Ashford.com , leading global online retailer of luxury watches and fine jewelry. Prior to joining Ashford.com, Engle spent 25 years growing consumer brands in the retail space, operating in executive management roles for some of the world’s most recognized brands, including: Vice President and Chief Marketing Officer at FundersClub, Inc.; SVP of Marketing and Category Management at Starbucks Coffee Company; President, Sperry Top-Sider; SVP and Chief Marketing Officer, Eddie Bauer, Inc.; President, Esprit Footwear and Accessories; Chief Marketing Officer, Blue Nile; Director of Marketing, Timberland Footwear Company; SVP, G.H. Bass & Company, Inc. Engle also founded two startups: AtlanticRancher, a men’s rugged outdoor apparel company and Zovo, a women’s intimate apparel brand. Engle studied architecture at Taliesen, The Frank Lloyd Wright School of Architecture and holds a degree of Bachelor of Arts equivalent in Architecture.
Michael Osborne
CEO & President at SmarterHQ
Michael Osborne
Michael Osborne is a serial entrepreneur and C-level executive focused on leadership and scaling teams. Michael is CEO & President at SmarterHQ. Michael also serves as an advisor and board member to a number of startups, he has helped found and launch Handshakez, an engagement platform for B2B sales people and account management.
Previous to starting Handshakez Michael served as Chief Revenue Officer of Bazaarvoice (Nasdaq: BV) for over six years, from their first year of business through their IPO in February of 2012. Over his years at Bazaarvoice Michael grew the revenue run rate of the company from sub $1m to over $130m and expanded operations into Europe and Asia. Previous to Bazaarvoice Michael was Director of Client Services at Coremetrics for four years, helping to scale and grow the install base while managing top-of-class retention rates.
Earlier in Michael’s career he spent three years at Trilogy Software in the partner management and pre-sales groups working with Financial Services organizations. Hailing from Carnegie Mellon with an Electrical and Computer Engineering degree, Michael’s expertise is in sales leadership, achieving growth goals, and building and motivating world-class teams of sales and service people coupled with a strong understanding of how online businesses operate.
Gokul Rajaram
CEO & President at SmarterHQ
Gokul Rajaram
Gokul Rajaram is the Caviar Lead at Square. He was Co-Founder and CEO of Chai Labs, a semantic technology startup he grew to profitability and a multi-million dollar annual revenue run-rate before its acquisition by Facebook.
Gokul is also considered as the ‘father of AdSense’ for his pioneering work on the AdSense product during his tenure at Google. Gokul has an MBA from MIT Sloan, a MS in CS from UT Austin, and a B. Tech in Computer Science from IIT Kanpur where he received the President’s Gold Medal for being Class Valedictorian.
Mike Linton
Enterprise Chief Marketing Officer At Farmers Insurance Group Of Companies
Mike Linton
Chief Marketing Officer, Farmers Mike Linton is the Chief Marketing Officer for Farmers Insurance Group of Companies. Mr. Linton is also member of the Board of Directors of Peet’s Coffee & Tea, a coffee roaster and retailer, as well as Capella Education Company, a public E- learning company. Mike was the Chief Marketing Officer at eBay, an online auction company, from December 2006 to March 2009. Prior to this, Mr. Linton was Executive Vice President and Chief Marketing Officer for Best Buy Companies from January 1999 through August 2006. Mike holds a B.S.B.A. in Marketing Research from Bowling Green State University, and a M.B.A. from the Fuqua School of Business at Duke University.
Gaurav Suri
President & Chief Business Officer, Co-Founder
Gaurav Suri
Gaurav has extensive entrepreneurial experience in building consumer-focused technology businesses, including start-ups as well as new businesses for established Internet leaders.
Gaurav is President & Chief Business Officer, Co-founder at Health IQ. He was also head of Commerce Sales, Emerging Businesses at Google Inc. after Google acquired Like.com where Gaurav was Executive Vice President for Sales & Business Development. Previously Gaurav was VP, New Business Development for NexTag, the leading comparison shopping search engine for Products & Services. Prior to that, Gaurav worked at AOL as Vice President AOL Products, Partner Platforms.
Gaurav received an MBA from Harvard Business School, and a B.S. in Economics with honors from the Wharton School at the University of Pennsylvania.
Mark Goldstein
Entrepreneur Turned Investor/Advisor
Mark Goldstein
Mark Goldstein is an entrepreneur turned investor/advisor with 23 years of experience in entrepreneurship and an online retail expert with proven success in building companies in the retail, loyalty management and financial industry. Prior to Zinrelo (formerly ShopSocially), Mark Goldstein has led several successful startups, CEO of Impulse Buy (acquired by Inktomi), CEO of Bluelight (acquired by Kmart), CEO of Home Account (acquired by Freedom Financials) and Chairman of Loyalty Lab (acquired by TiBCO).
Siva Kumar
Co-Founder & CEO at Next Force Technology
Siva Kumar
Siva Kumar is currently the Cofounder & CEO at Next Force Technology. Prior to this Siva was the Cofounder and CEO at TheFind, Inc. a shopping search engine. To-date, Siva Kumar has founded eight venture funded start-ups. He is also an adviser and investor in several startups focusing on the convergence of eCommerce and social networking.
Join Us in Shaping the Future of Loyalty
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