About Kids Warehouse
Kids Warehouse started as a small store over 20 years ago in Brooklyn NY, as Kids Fashion Center. Since then, Kids Warehouse has grown into a small chain of children’s department stores in NY, NJ and PA while staying true to their original philosophy: Department Store Merchandise at Warehouse prices. In 2013 Kids Warehouse took the same concept that made the stores successful, to a new online venture.
Objectives and Challenges
- Increase repeat purchases
The Solution: A Rewards Program
With the objective of maximizing revenues through repeat purchases, Kids Warehouse implemented their Rewards program using Zinrelo’s modern-day loyalty rewards platform.
Rewards Program Results
Increase in Repeat
Purchase Revenue
Gold Tier of the
Program Yielded
Platinum Tier of the
Program Yielded
The structure which Zinrelo proposed was backed by sound data analysis. I was amazed to see the insights we got. Our customers are now engaged better with our brand. I am more than satisfied with the program.
Anabel Peralta
E-commerce Manager | Kids Warehouse