What differentiates a brand advocate from a loyal customer? A brand advocate is a customer who talks favourably about a...
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ZINRELO BLOG
Driving Stronger Connections with Receipts Scanning
October 17, 2019
Brands and manufacturers need to revamp their loyalty programs to attract, retain, and grow customers. The changing landscape of retail along with...
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Customer Loyalty Through Segmentation: The Key To a Successful Loyalty Program
October 14, 2019
Customers are individuals, each with individual needs and interests. Approaching them as individuals will vastly aid your marketing efforts and...
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What makes a B2B Loyalty Rewards Program Successful?
September 6, 2019
Gone are the days when businesses customers lasted for a lifetime. It is getting easier than ever for B2B customers...
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4 Must-Have Features in a Rewards Program
July 28, 2019
The ability to customize your rewards program presents an ocean of opportunities for brands and numerous benefits for customers. A...
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How to Get Repeat Customers for Repeat Business ?
July 27, 2019
Ever wondered if you can quantify the value of a repeat customer, specifically for your business? Can you apply a...
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Technology Enabling Brands to Create Evolved Reward Programs
July 19, 2019
Reward programs are a crucial part of any customer retention strategy, and they can be hugely successful in keeping customers...
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5 Strategies to Minimize Liability from Rewards Programs
July 17, 2019
With the introduction of Accounting Standards Codification ASC 606, the liability incurred by rewards program is becoming an increasingly important...
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Financial Accounting for Liability from Rewards Programs
July 16, 2019
When a business launches a rewards program, it is critical to evaluate the impact of reward points on its financial...
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