Author Nidhi Garg

Nothing beats a great smile; especially if the smile is because of a great meal! Restaurants today are investing a great deal to ensure customers are pleased with their meals and are invested in their brand. To ensure customers make repeat purchases, brands have deployed food loyalty rewards programs that engage customers at multiple touch-points and provide a powerful hook for subsequent purchases.

The recent turmoil in the industry has led automotive companies to focus on new strategies and bottom-line impact on sales and profits.

Traveling sets your soul on fire and enhances the happiness in your life. All travelers abide by this and never miss an opportunity to explore the world and gather new experiences.

In today’s age, a customer loyalty program without tiers is like a phone without a good

As a marketer, customer retention will always be an important aspect of your marketing strategy. Studies reveal that it costs

When it comes to increasing conversions, there is no better way than by word-of-mouth marketing and we don

It’s no secret that referrals are among the most efficient ways companies get new leads and new business. It

Marketers often complain of limited impact of their social strategies. Mostly these are instances when social media is seen more

Consumers have always valued the recommendations from their social circles. Marketers may spend millions of dollars on different advertising campaigns